Writing effective page titles

How to write page titles that rank and get clicks.

Video walkthrough coming soon

The Formula

Primary Keyword - Secondary Info | Brand Name

Examples:

  • CNC Machining Services - Precision Parts | Acme Manufacturing
  • About Our Team | Acme Manufacturing
  • Contact Us | Acme Manufacturing

Best Practices

Length

  • 50-60 characters — Google truncates longer titles
  • Front-load important keywords

Keywords

  • Put your main keyword first
  • Don't stuff multiple keywords
  • Write for humans, not just robots

Brand

  • Include brand name (usually at end)
  • Use consistent separator (| or -)

Common Mistakes

MistakeBetter
HomeCNC Machining & Precision Parts | Acme Mfg
Acme - Products - CNC - MachiningCNC Machining Products | Acme
Welcome to Acme Manufacturing!Precision Manufacturing | Acme