A great website starts with a solid plan. I help you cut through the noise, align your site with your business goals, and map out a clear path for growth.

Why it matters

Your competitors are strengthening their websites to drive sales and build credibility.

A clear strategy helps you stay ahead and avoid falling behind in ways that cost you business.

Without a plan, it’s easy to waste money on redesigns that don’t move the needle, slow down sales, or make it harder for customers to trust you.

How I help

• Define what your website needs to accomplish: sales support, lead generation, credibility, recruiting, or a combination
• Clarify who owns the website internally: decision-makers, contributors, and external partners
• Set realistic goals and success metrics that match your business priorities
• Outline the high-level process: how updates, improvements, and maintenance will be handled
• Build a clear action plan your team can understand, prioritize, and resource properly

Who it’s for

• New marketing leads who need a clear map of the website: ownership, systems, and priorities
• Manufacturers without in-house digital teams who need help planning next steps
• Companies with an agency handling day-to-day work but no technical lead tying it back to business goals

What to expect

Depending on your needs, this might look like:

• A 90-minute strategy call
• A planning workshop with your leadership, marketing, or sales team
• A written action plan or prioritized roadmap to guide your next steps

We’ll tailor it to your situation.