Search changed. Did your strategy?

You've been doing SEO for years. Maybe it's working, maybe it's not. But here's what's changed: your buyers are getting answers from AI before they ever click through to your site.

Sound familiar?

  • You're nowhere to be found in ChatGPT or Perplexity
  • Google's AI Overview answers questions without sending traffic
  • Traditional SEO isn't moving the needle like it used to
  • You're not sure what "AI optimization" even means

Traditional SEO gets you ranked. AEO gets you cited. That's the difference.

AEO services for manufacturers

Technical SEO

The foundation everything else builds on.

  • Site audits: Crawlability, indexing, Core Web Vitals, mobile
  • Schema markup: Product, Organization, FAQ, and industry-specific data
  • Site structure: URLs, navigation, internal linking
  • Page speed: Performance optimization for impatient buyers

Answer Engine Optimization

Getting cited by AI search engines.

  • AI readiness audit: How your site appears to LLMs and what to fix
  • Content structuring: Formatting for machine comprehension
  • Authority building: Positioning you as the definitive source
  • Citation tracking: Monitoring when AI mentions you

Content optimization

Making your content work harder.

  • Keyword research: What your buyers actually search for
  • Content audits: What's working, what's missing
  • On-page optimization: Titles, headers, meta descriptions
  • Content briefs: Specs for content that ranks

Reporting

Knowing what's actually working.

  • Analytics setup: Proper tracking for SEO and AEO
  • Rank tracking: Keywords and competitors
  • AI visibility: Citations in ChatGPT, Perplexity, AI Overview
  • Monthly reports: Progress and ROI

From audit to results

1

Audit

I analyze your current SEO health, content gaps, and AI visibility. You get a clear picture of where you stand.

2

Strategy

We prioritize based on impact. Technical fixes first, then content, then AEO implementation.

3

Implementation

I handle fixes directly or guide your team. Schema markup, content updates, structure improvements.

4

Optimization

Ongoing monitoring and refinement. We track what's working and adjust as search evolves.

Is this for you?

Good fit

  • Manufacturers with technical products
  • Buyers research online before contacting sales
  • You have content but it's not performing
  • You want to get ahead of AI search
  • You value sustainable growth over quick fixes

Not a fit

  • Need results in 30 days
  • Looking for SEO tricks
  • No budget for content work
  • Local service business
  • E-commerce with thousands of SKUs

From manufacturing leaders

"Judd is the type of consultant that helps make your business better. He is responsive to requests, proactively attentive to trends and needs, and genuinely cares about the success of the partnership. He helped develop and implement key strategic objectives for our numerous websites across multiple company divisions. Over the course of several years, he was continuously looking for ways to improve our digital initiatives and provide scalable and meaningful solutions. I highly recommend Judd, not only for the services and experience he provides, but for the character and professionalism he brings."

David Starck Senior Director, Corporate Marketing, ProMach

"Judd is a master of owning both strategy and execution, a rarity in this business. He is one of a handful of people that helped bring the ProMach brand story to the world with a complex and highly scalable multi-site platform built on a cutting edge tech stack that he continued to support, enhance, and optimize post launch. All this powered by a strategy we developed together. You couldn't ask for more out of a partner."

John Eklund Fractional CMO, Packaging & Processing Industry, 221A

"Our goals for a fresh look, easier navigation, and stronger SEO were exceeded. The process was seamless and on time. I would highly recommend Judd and his team."

Quinn Martin Chief Operating Officer, Septimatech

Questions about AEO

What is Answer Engine Optimization (AEO)?

AEO, also called GEO (Generative Engine Optimization), is optimization for AI-powered search. When buyers ask ChatGPT, Perplexity, or Google AI Overview for recommendations, AEO determines whether you get mentioned. It builds on traditional SEO but focuses on structured data, clear answers, and content that machines can cite.

Do I still need traditional SEO?

Yes. AEO builds on SEO fundamentals. You need solid technical SEO, good content, and proper site structure. AEO adds the layer that makes your content work for AI search. I handle both.

What manufacturing SEO services do you offer?

Technical audits, content optimization, structured data implementation, and AI readiness assessments. I also handle ongoing optimization and reporting. Everything a manufacturing company needs to get found in search.

How do you track AI search visibility?

I monitor when and how AI systems mention you. This includes tracking citations in ChatGPT, Perplexity, and Google AI Overview. It's a newer discipline, but there are tools and methods that work.

How long until I see results?

Technical fixes can show impact in weeks. Content and authority building takes 3-6 months. AI search visibility can improve faster than traditional rankings because AI indexes update frequently. I set realistic expectations upfront.

Why work with a consultant instead of an agency?

I do the work myself. No account managers, no junior staff. You get senior-level strategy and execution without agency overhead. I also specialize in manufacturing, so I understand your buyers and your products.

Let's talk about search

20 minutes. No pitch, no pressure. Just a conversation about your SEO and AEO.

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