ProMach is a global leader in packaging machinery, growing rapidly through acquisition. Over 14 years, I supported their digital expansion by building and managing the web ecosystem behind dozens of independently branded business units. My work enabled consistent lead generation, brand visibility, and operational scale across the entire portfolio.
My Role
- Led web development and operations across 80+ public-facing sites
- Built and maintained systems for content management, hosting, and performance
- Enabled marketing teams to move fast through scalable, repeatable workflows
- Onboarded newly acquired brands and launched sites under tight timelines
- Supported multilingual content across six languages for global divisions
- Served as the connective tissue between IT, corporate marketing, and agency partners
"Judd is the type of consultant that helps make your business better. He is responsive to requests, proactively attentive to trends and needs, and genuinely cares about the success of the partnership. He helped develop and implement key strategic objectives for our numerous websites across multiple company divisions. Over the course of several years, he was continuously looking for ways to improve our digital initiatives and provide scalable and meaningful solutions. I highly recommend Judd, not only for the services and experience he provides, but for the character and professionalism he brings."
David Starck
Senior Director, Corporate Marketing
David Starck
Senior Director, Corporate Marketing
promachbuilt.com in 2012 vs 2025
Outcomes
- Scaled digital presence from 18 to 57+ brands
- Supported a decade of acquisitions without disruption to marketing operations
- Improved launch speed and reliability across a fragmented brand landscape
- Enabled internal and external teams to collaborate without bottlenecks
- Delivered long-term continuity through redesigns, replatforms, and leadership changes
"Judd is a master of owning both strategy and execution — a rarity in this business. He is one of a handful of people that helped bring the ProMach brand story to the world with a complex and highly scalable multi-site platform built on a cutting edge tech stack that he continued to support, enhance, and optimize post launch. All this powered by a strategy we developed together — you couldn't ask for more out of a partner."
John Eklund
Former VP of Marketing
John Eklund
Former VP of Marketing